Discover planet-kind styles parents trust - rated 4.9★ on Trustpilot


At Kite, we’re passionate about creating better clothes in a better way.

Inspired by our stunning Dorset countryside and coastline, we design each collection around unique themes that spark the imagination of adventurers big and small. Every piece in our collection is thoughtfully crafted with the softest, eco-responsible fabrics to feel amazing and fit perfectly.

Durability and sustainability are at the core of what we do. By making clothes that last longer and leave a smaller environmental footprint, we aim to bring you timeless, quality designs that tread lightly on the planet.

Explore our collections

Free UK delivery over £50

Baby 0 - 24m | 50% off

SHOP NOW

Girls 3m - 13y | 50% off

SHOP NOW

Boys 3m - 13y | 50% off

SHOP NOW

Womenswear | 50% off

Shop now

View all | Up to 50% off

Shop now

Rated Excellent - 4.9 / 5 from 9,750+ Trustpilot reviews

Read our reviews

Discover what makes us different...

Design you'll love

Explore more

Quality you can trust

Explore more

Sustainability in every stitch

Explore more