It is Organic September, a month to raise awareness about the many benefits of organic when it comes to the things you put in your body and what wear on it to.
Here at Kite, we are proud to say that all of the cotton we use is organic. Whilst many of us know that organic cotton is better and more sustainable than conventional cotton, we may not know exactly why.
Read on to find out more.
Organic farmers work in harmony with nature, using techniques such as crop rotation and composting to allow nutrients to return and improve soil health.
Did you know? According to Hubbub, organic cotton uses a whopping 91% less water in the growing process than conventional cotton.
This is because the healthy soil is better at soaking up and storing water.
Healthy, rested soil is vital to tackling the climate change challenge.
Carbon can be absorbed from dead plant matter but this process may be slower than activities like agriculture releasing it back into the atmosphere.
As organic cotton plants are grown in quality conditions, the fibres are softer and stronger, resulting in a high quality end garment that will last and last.
Cotton produced organically has been made without the use of any artificial chemicals.
Conventional cotton farming uses chemical cocktails to control pests and diseases. Exposure to these pesticides and insecticides can have long-term health effects for farmers.
In addition to this, the chemicals contaminate the soil and water in the area. Access to uncontaminated food and clean water becomes even more difficult, and other farmers may struggle if their fields are polluted.
Once grown, picked and spun, the cotton typically needs to be dyed. Conventional dyeing requires a lot of water and is highly toxic. In fact, according to Fashion Capital, 80% of the toxic chemicals used in dyes are still in our clothes after the production process.
At Kite, we only use GOTs approved dyes, so you can be sure your clothes are skin safe.
If you buy organic, you can be confident that the workers are treated well, paid fairly, and are not exposed to harmful chemicals.
Not only does organic cotton benefit the planet and the people that grow it, it also benefits you too.
Whilst it may have a slightly higher price tag, you can be sure that you are purchasing a high quality garment.
We have also received feedback about how kind to skin our 100% organic cotton styles are. Many have found that little one's with sensitive skin really feel the benefits. Read our National Eczema Week blog post to learn more.
What our customer's say
We have allergies in our household, the organic cotton and how it is dyed is so important to us. Kite have hit the mark here but also in quality and style
Best organic cotton clothes in texture and size that I have been fortunate to have found