Fashion Revolution Week 2022
In 2013, the Rana Plaza collapse killed more than 1,100 people in Bangladesh and injured many more. This week marks the anniversary of this fashion tragedy.
Fashion Revolution is a global activism movement working to expose the profound inequalities and social and environmental abuses in fashion supply chains.
This year's theme, MONEY FASHION POWER, aims to reimagine a fair and just fashion system for all.
Read on to learn more about the issues of money and power in the fashion industry, and pick up some top tips for how you can be a part of the Fashion Revolution.
Also discover how, here at Kite, we strive every day to produce our clothing as positively as possible with minimal impact on the planet and its people.
Large global brands with a focus on profit and growth hold most of the power in the fashion industry.
They produce too much too fast, and sell at low prices, encouraging overconsumption from customers.
Often a cheap price tag fails to reflect the social and environmental impact of making a garment.
When you consider all of the factors involved, such as materials, labour and transportation, it becomes clear that, somewhere, a sacrifice has been made.
This could be the wages paid to factory workers, their working conditions, the quality of the garment, or its impact on the planet.
We believe it is important to consider the true cost of clothing when making a purchase, and then to look after your clothes to extend their life.
We can all help to restore, regenerate and revolutionise the fashion industry.
When you purchase clothes, buy fewer higher quality clothes and choose certified organic materials. And once you own them, mend them to preserve their life, and look to pass them onto others once you're finished wearing them.
Here at Kite, we are passionate about producing ethically made, planet-friendly, quality clothing and we work very closely with our factories to achieve this.
We have strong and loyal relationships with our seven factories in Turkey, India and China, and we normally visit them every six months. After a break due to the COVID pandemic, Jo and Roger have just returned from a trip where it was fantastic to reconnect with our suppliers.
We are proud to be certified to the Global Organic Textile Standard (GOTS).
Not only is organic cotton better for the environment, but it is also better for the farmers.
No toxic substances are used during the production process, benefitting both the planet and its people.
GOTS certification also requires strict compliance with social criteria.
We can be sure that the workers in our factories are treated well, have good working conditions and are paid fair wages.
Our clothes do cost more than high street brands.
The price tag reflects the increased cost of making socially and environmentally responsible clothes that are great quality. Our clothes can be worn and washed again and again, as well as handed down to others.
This means that when you buy from Kite, you can feel confident you are making a truly positive purchase.
We hope this blog has helped you understand some of the key things to consider when buying clothes for yourself and your little one.
Through active and conscious purchase decisions, money and power in the fashion industry can be redistributed.
Together we can transform the lives of the people who make our clothes, and reduce the impact of the fashion industry on our planet.
If you have any questions or want to discuss further any issue we have raised, please do get in touch with us on social @kiteclothing or by email at info@kite-clothing.co.uk.
